The Self-Published Picture Book Blueprint

Best Self-Publishing Platform for Picture Books: KDP vs IngramSpark

A printed copy of Little Coyote, illustrated by Alena

Which platform should print and sell your picture book? After about ten years of preparing books for both Amazon KDP and IngramSpark, here is the short version.

At a glance

Amazon KDPIngramSpark
Getting startedVery easy; an upload can take under an hour once your files are readyTemplates can be fussy and error-prone
Print qualityBrighter, more consistent colourColour tends to be less vivid
Minimum length24 pages (paperback), 75 (hardcover)18 pages, paperback or hardcover
Spine textOnly from 75 pagesEven on an 18-page book
Where it sellsAmazon worldwide, plus extended distributionBookstores, libraries and wholesale; Barnes & Noble
RoyaltiesHigherLower
SupportFairly quickSlow
Two printed copies of Little Coyote side by side, the right one with brighter colours
The same book printed by IngramSpark (left) and KDP (right).

Why spine text matters

Most bookshops won’t stock a book without a title on its spine, and KDP only prints one from 75 pages, which rules out most picture books. If you want your book on a shop shelf, that alone points to IngramSpark. Barnes & Noble prints through IngramSpark too, so publishing there makes it easy to reach their website and stores.

An open spread from Little Coyote: a coyote looking through a café window

My recommendation

There’s no single right answer, and many authors use both: KDP for Amazon sales and better print quality there, IngramSpark for bookstores, libraries, shorter books and proper spine text. I prepare print-ready files for both, so you don’t have to choose before the illustrations are done.

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